In advertising, the magic demographic is 18-34 — but Baby Boomers still seem to be driving the U.S. economy.
MCCCD Board To Vote On 'District Transformation Proposal'
Maricopa County Community College District board members will soon be voting on whether to move forward with a "district transformation proposal." The board got its first look at the plan at a special hearing Tuesday night.
The proposal was developed as a response to declining student enrollment and revenue.
The recommendations were formed by a community task force and included aspects like hiring more student advisors, increasing apprentice programs, and improving district branding and communications.
District Chancellor Maria Harper-Marinick presented the resulting proposal.
"If the revenue is not going to increase without a change in business practices and policies and the way we serve the community, then nothing is going to happen or change for the system," Harper-Marinick said.
The proposal would be rolled out over 18 months. It’s expected to cost $26 million in the first year, with funds coming from internal allocations. It received mostly positive feedback from board members.
A decision on whether to approve the plan is expected in the next 2 to 3 months.
KJZZ is licensed to Rio Salado College, one of the Maricopa County Community College District schools.