Music That Gets You In The Mood To Shop
Have you ever danced with your grocery cart, or tried an electric slide while squeezing the produce? Then you know the effect supermarket music has on your shopping experience.
Stores work hard to figure out what music is in tune with current and future shoppers, though some store are more focused on the role music plays than others.
KJZZ's Steve Goldstein spoke with Joe Dobrow, a former marketing executive for Whole Foods and Sprouts, and John Bradley, Chief Music Officer with Custom Channels, which creates in-store playlists for retailers.