In advertising, the magic demographic is 18-34 — but Baby Boomers still seem to be driving the U.S. economy.
Documentary 'Beyond the Mirage' Explores Future Of Arizona's Water
This year started out wetter than normal in Arizona, but we’ve gone a couple of months without official rainfall in Phoenix, which included February, usually one of the rainier periods.
That doesn’t necessarily mean the area’s water supply challenges are any greater than they already were, but it’s an indication that the long-running drought continues.
In his new documentary, Beyond the Mirage: The Future of Water in the West, Cody Sheehy explores where we are, what we know and what technological advances could help in the coming years.